
Well, the big surprise that Howrse have been promising has arrived. And the surprise is ..... four new 'versions' of Howrse. According to the posting from Ow - Owlient have decided to offer more "
more culture specific animations" (whatever that means!) and allow players to have a better, more localised gaming experience.
Now there are a number of other language versions of the game already in existence such as the original French version as well German, Russian, Spanish ones, amongst others. However, these new versions will be English language sites but, we are told, will be more tailored to the country's specific culture. Hmmm.
So,
USA, UK, Canada and
Australia will be first up with their own version. The current 'international' site (www.howrse.com) will continue. You can choose whether to just keep playing the current version, switch to one of the new ones or do both. In fact, you can register with as many as you like. Actually, this is already the case with all the non-English language sites. I used to play the Spanish and Russian versions as well as the 'international' version.
So, the big questions are: Why have Owlient done this? And: What will you be doing?
As far as we're concerned, it seems that Owlient, as a business, have realised that there's a whole new market out there. Thousands of players who want a chance to play a new, shiny version of the game (in their own language) that they will have a chance of being successful at. It will be a (fairly) level playing field to start with and so many people will want to be there at the beginning with a chance to be top of the rankings. And how will they do this quickly? By purchasing passes of course! Cynical, but true. And, in fairness, making money is what business's do. Owlient are no different. So it's actually a clever idea. Especially if large numbers of players decide to play two or more verions of the game. That's a lot of extra passes needed isn't it?
Aside from the money-making side, how successful will these new versions be? Initially, they're sure to be popular for the reasons stated above. But will they last? We shall have to wait and see. Maybe the novelty will wear off. Maybe the clutter-free new versions will attract players who have become disillusioned with all the breeding groups and 'elite' players found on Howrse.com.
So, let us know what you think. Talk to your friends and other players. We'd all love to know what our fellow players feel about this. Excited? Unhappy? Not bothered?
Get posting!
Patsy
UPDATE: I just had a look at the statistics for Ultimate Howrse. Most interesting. Guess which countries rank as the top 4 (out of 61 countries) for visitors to this site?USA 57.3%
UK 20.7%
Canada 15.5%
Australia 6.5%